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Visual Communications Journal

The Visual Communications Journal serves as the official journal of the Graphic Communications Education Association, and provides a professional communicative link for educators and industry personnel associated with design, presentation, management, and reproduction of graphic forms of communication. Manuscripts submitted for publication are subject to peer review by the Association. The views and opinions expressed in the VCJ are those of authors and do not necessarily reflect the policy or the views of the GCEA. Article submission guidelines are available at the back of the current issue.

Fall 2023 - Volume 59, Number 1

2021-2022 School Year

Volume LVI, No. 3 | Download (375.12 KB)

 

Volume LIV, No. 1 | Download (347.88 KB)

 

Volume LVI, No. 2 | Download (687.81 KB)

2020-2021 School Year

Volume LIV, No.2 | Download (1.49 MB)

 

Volume LIV, No.1 | Download (1.11 MB)

2019-2020 School Year

Volume LIII, No. 2 | Download (2.06 MB)

 

Volume LIII, No. 1 | Download (2.91 MB)

2018–2019 School Year

Volume LII, No. 3 | Download (987.26 KB)

 

Volume LII, No. 2 | Download (746.93 KB)

 

Volume LII, No. 1 | Download (3.85 MB)

2017–2018 School Year

Volume LI, No. 4 | Download (1.02 MB)

 

Volume LI, No. 3 | Download (2.81 MB)

 

Volume LI, No. 2 | Download (5.14 MB)

 

Volume LI, No. 1 | Download (3.49 MB)

2016–2017 School Year

Volume L, No. 4 | Download (492.17 KB)

 

Volume L, No. 3 | Download (732.04 KB)

 

Volume L, No. 2 | Download (2.14 MB)

 

Volume L, No. 1 | Download (8.15 MB)

2015–2016 School Year

Volume XLIX, No. 4 | Download (809.48 KB)

 

Volume XLIX, No. 3 | Download (644.03 KB)

 

Volume XLIX, No. 2 | Download (406.62 KB)

 

Volume XLIX, No. 1 | Download (1.08 MB)

2014–2015 School Year

VolumeXLVIII, No. 4 | Download (624.08 KB)

 

VolumeXLVIII, No. 3 | Download (584.10 KB)

 

VolumeXLVIII, No. 2 | Download (207.72 KB)

 

VolumeXLVIII, No. 1 | Download (900.71 KB)

2013-2014 School Year

VolumeXLVII, No. 4 | Download (558.21 KB)

 

VolumeXLVII, No. 3 | Download (1.31 MB)

 

Volume XLVII, No. 2 | Download (1.83 MB)

 

Volume XLVII, No. 1 | Download (2.77 MB)

2012-2013 School Year

Volume XLVI, No. 3 | Download (1.64 MB)

 

Volume XLVI, No. 2 | Download (1.03 MB)

 

Volume XLVI, No. 1 | Download (1.15 MB)

2011-2012 School Year

Volume XLV, No. 6 | Download (732.32 KB)

 

Volume XLV, No. 5 | Download (877.29 KB)

 

Volume XLV, No. 4 | Download (703.89 KB)

 

Volume XLV, No. 3 | Download (897.19 KB)

 

Volume XLV, No. 1 | Download (959.23 KB)

2010-2011 School Year

Volume XLIV, No. 8 | Download (1.78 MB)

 

Volume XLIV, No. 7 | Download (3.29 MB)

 

Volume XLIV, No. 6 | Download (1.04 MB)

 

Volume XLIV, No. 5 | Download (2.46 MB)

 

Volume XLIV, No. 3 | Download (1.06 MB)

 

Volume XLIV, No. 2 | Download (2.44 MB)

 

Volume XLIV, No. 1 | Download (1.78 MB)

2009-2010 School Year

Volume XLIII, No. 3 | Download (3.33 MB)

 

Volume XLIII, No. 2 | Download (3.22 MB)

 

Volume XLIII, No. 1 | Download (1.16 MB)

2008-2009 School Year

Volume XLII, No. 4 | Download (739.17 KB)

 

Volume XLII, No. 3 | Download (777.79 KB)

 

Volume XXXXII, No. 2 | Download (584.80 KB)

 

Volume XXXXII, No. 1 | Download (1.69 MB)

2007-2008 School Year

Volume XXXXI, No. 2 | Download (937.36 KB)

 

Volume XXXXI, No. 1 | Download (1.17 MB)

2006-2007 School Year

Volume XXXX, No. 3 | Download (484.00 KB)

 

Volume XXXX, No. 2 | Download (797.28 KB)

 

Volume XXXX, No. 1 | Download (323.54 KB)

2005-2006 School Year

Volume XXXIX, No. 1 | Download (508.83 KB)

2004-2005 School Year

Volume XXXVIII, No. 3 | Download (583.38 KB)

 

Volume XXXVIII, No. 2 | Download (582.77 KB)

 

Volume XXXVIII, No. 1 | Download (1.31 MB)

2003-2004 School Year

Volume XXXVII, No. 2 | Download (2.00 MB)

 

Volume XXXVII, No. 1 | Download (686.15 KB)

2002-2003 School Year

Volume XXXVI, No.2 | Download (500.03 KB)

2001-2002 School Year

Volume XXXV, No. 1 | Download (327.21 KB)

2000-2001 School Year

Volume XXXIV, No. 4 | Download (255.68 KB)

 

Volume XXXIV, No. 3 | Download (242.57 KB)

 

Volume XXXIV, No. 2 | Download (223.20 KB)

 

Volume XXXIV, No. 1 | Download (214.16 KB)

1999-2000 School Year

Volume XXXIII, No. 5 | Download (210.97 KB)

 

Volume XXXIII, No. 4 | Download (206.12 KB)

 

Volume XXXIII, No. 3 | Download (189.17 KB)

 

Volume XXXIII, No. 2 | Download (169.28 KB)

 

Volume XXXIII, No. 1 | Download (1.05 MB)

1998-1999 School Year

Volume XXXII, No.5 | Download (225.90 KB)

 

Volume XXXII, No.4 | Download (698.29 KB)

 

Volume XXXII, No.3 | Download (390.01 KB)

 

Volume XXXII, No.2 | Download (343.52 KB)

 

Volume XXXII, No.1 | Download (301.86 KB)

1997-1998 School Year

Volume XXXI, No.6 | Download (324.30 KB)

 

Volume XXXI, No.5 | Download (312.71 KB)

 

Volume XXXI, No.4 | Download (190.97 KB)

 

Volume XXXI, No.3 | Download (835.91 KB)

 

Volume XXXI, No.2 | Download (201.79 KB)

 

Volume XXXI, No.1 | Download (204.03 KB)

1996-1997 School Year

Volume XXX, No. 5 | Download (151.04 KB)

 

Volume XXX, No. 4 | Download (267.94 KB)

 

Volume XXX, No. 3 | Download (303.68 KB)

 

Volume XXX, No. 2 | Download (428.07 KB)

 

Volume XXX, No. 1 | Download (311.54 KB)

VCJ.png

Fall 2023 - Volume 59, Number 1

Fall 2023 VCJ | Download (7.38 MB)

Fall 2022 - Volume 58, Number 1

Spring 2022 VCJ | Download (14.86 MB)

Fall 2021 - Volume 57, Number 2

Fall 2021 VCJ | Download (2.37 MB)

Spring 2021 - Volume 57, Number 1

Spring 2021 VCJ | Download (11.64 MB)

Fall 2020 - Volume 56, Number 2

Fall 2020 VCJ | Download (9.46 MB)

Spring 2020 - Volume 56, Number 1

Juried Article "A Method for Creating and Using Time Standards for Cutting Tables" by Dan Wilson, D.I.T. and Nicholas Carey, M.S, Illinois State University | Download (2.33 MB)

Fall 2019 - Volume 55, Number 2

Refereed Article “Employers’ Expectations of Graduates’ Technical and Managerial Competencies in the Digital Graphics & Print Media Industry” by Haji Naik Dharavath, Ph.D. | Download (3.33 MB)

 

Refereed Article “The Effects of Visual Metaphor in Advertising” by Soojin Kim, Ph.D. and Jihye Kim Ph.D. | Download (3.60 MB)

 

Juried Article “Effective Application of Team-Based Learning and Problem-Based Learning Strategies in the Graphic Communications Curriculum” by Sara Smith, D.Tech | Download (1.94 MB)

 

Juried Article “Teaching Like A Master: Implementing The Cognitive Apprenticeship Framework In Graphic Communications Laboratory Assignments” by Erica Walker, Ph.D. | Download (1.94 MB)

Spring 2019 - Volume 55, Number 1

Student Article “Are You for the Orange Team or the Red Team? An exploratory study on displaying brand colors on large format LED screens at live sporting events” Bryce Conti for Assistant Professor Dr. Erica B. Walker • Clemson University | Download (2.14 MB)

Fall 2018 - Volume 54, Number 2

Juried Article “Key Managerial Skill Sets in Graphic Design Education” Gregory S. D’Amico, Ph.D. | Download (2.14 MB)

 

Refereed Article “Color Quality Comparison of Electrophotographic vs. Inkjet Printing Processes in a Color Managed Digital Printing Workflow” Haji Naik Dharavath, Ph.D. and Swamy C. Basim, Ph.D. | Download (3.09 MB)

Spring 2018 - Volume 54, Number 1

Refereed Article “Printing Company’s Expectations of Graphic Communications Graduates: An Analysis on Industry Employment, Technology Trends and Program-Supported Activities” Chang Lor, BS. | Download (801.65 KB)

 

Juried Article “Open-Source Software Alternatives for Graphic Communications Education” Dan Wilson, D.I.T., Elise Jensen, M.S. | Download (835.17 KB)

Fall 2017 - Volume 53, Number 2

Refereed Article “Diversity and Inclusion in the U.S. Graphic Communication Industry” Twyla J. Cummings, Ph.D. Download (1.47 MB) | Download (1.47 MB)

 

Refereed Article “Performance of Grapheme-Color Synesthetes on a Color Sorting Task that Employs Graphemes” Faith McConnell, Shawn P. Gallagher, Ph.D., Mark Snyder, Ed.D. | Download (1.70 MB) | Download (1.70 MB)

 

Juried Article “Digital Book Publishing: How Disruptive Technology Serves the Niche of Self-Publishing” Tracey Phalen, M.S., La Verne Abe Harris, Ph.D. | Download (1.6 MB) | Download (1.58 MB)

 

Student Article “Virtual Reality Making a Comeback” Eliana Lowry for Professor Jose Baez-Franceschi, MFA, University of Houston| Download (1.42 MB) | Download (1.42 MB)

 

Student Article “Stop Motion Animation and 3D Printing: Does it Improve the Process?” Lorena Mitchell for Professor Jerry Waite, Ed.D. | Download (1.62 MB) | Download (1.62 MB)

Spring 2017 - Volume 53, Number 1

Juried Article “Fostering a Teamwork Approach in Graphic Communications Curriculum” Shaun Dudek, Ed.D. primary author and Sara Smith, D.Tech. | Download (901.94 KB)

 

Edited Article “Medium Format Cameras for Digital Photography” Chris J. Lantz, Ph.D. | Download (3.34 MB)

Fall 2016 - Volume 52, Number 2

Refereed Article “Skills, Content Knowledge, and Tools Needed in a 21st Century University-Level Graphic Design Program” Amanda W. Bridges, Ed.D. | Download (795.67 KB)

 

Refereed Article “Influences of Substrate Properties on Color Quality of Electrophotography” H. Naik Dharavath, Ph.D. | Download (1.61 MB)

 

Juried Article “Mobile Evolution of Print for Publications” Stephanie Lau, M.A. | Download (781.26 KB)

 

Juried Article “Printing Process Classifications and Printing Market Trends Composed into a Taxonomy Chart for Teaching” Brian Lawler, M.S. | Download (1.03 MB)

 

Juried Article “Teaching XML: Lesson Content for Graphic Communications Education” Daniel G. Wilson, D.I.T. | Download (976.49 KB)

 

Edited Article “Special Techniques in Digital Photography” Chris J. Lantz, Ph.D. | Download (4.08 MB)

 

Student Article “Mobile Application Development: Native vs Web-based vs Hybrid” Taylor Youngblood for Professor Jerry Waite, Ed.D. | Download (787.18 KB)

Spring 2016 - Volume 52, Number 1

Edited Article “Avoiding Planned Obsolescence: Legacy Equipment for Digital Photography Education” Chris Lantz, Ph.D. | Download (1.64 MB)

 

Edited Article “Retro Photography Part I: Dedicated Film Scanners” Chris Lantz, Ph.D. | Download (935.08 KB)

Fall 2015 - Volume 51, Number 2

Refereed Article “Automatic Success: Teaching Advanced Process Automation to Undergraduate Graphic Communications Students” Christopher Smyth, MBA | Download (942.60 KB)

 

Juried Article “New Directions in Career Technical Education: The Effect on Visual Communication Programs” Ivan Bradley, M.Ed. | Download (444.55 KB)

 

Juried Article “Mobile Advertising Design: Its Communication Effectiveness” Dr. Benjamin Ogunlade | Download (482.76 KB)

 

Student Article “Is There a Relationship Between the Effective Use of Design Principles and The Perceived Trustworthiness of a Website?” Iliana Loera for Professor Jerry Waite, Ed.D. | Download (2.21 MB)

Spring 2015 - Volume 51, Number 1

Refereed Article "Effect of Digital Halftoning on the Print Attributes of Multicolor Electrophotographic Digital Printing” H. Naik Dharavath, Ph.D. and Mark Snyder, Ed.D. | Download (3.10 MB)

 

Edited Article "Using 35mm Film Lenses for Micro-Four-Thirds Digital Cameras” Chris Lantz, Ph.D. | Download (2.21 MB)

2014 Visual Communications Journal - Fall

Optimized | Download (3.89 MB)

2014 Visual Communications Journal - Spring

Optimized | Download (3.68 MB)

2013 Visual Communications Journal - Fall

Optimized | Download (1.03 MB)

 

High Resolution | Download (4.88 MB)

2012 Visual Communications Journal - Fall

Optimized | Download (1.25 MB)

 

High Resolution | Download (2.93 MB)

2012 Visual Communications Journal - Spring

High Resolution | Download (4.52 MB)

2011 Visual Communications Journal - Fall

ePub | Download (1.58 MB)

 

Optimized | Download (3.29 MB)

 

High Resolution | Download (3.61 MB)

2011 Visual Communications Journal - Spring

ePub | Download (4.06 MB)

 

Optimized | Download (3.29 MB)

 

High Resolution | Download (3.61 MB)

2010 Visual Communications Journal - Fall

Optimized | Download (3.60 MB)

2010 Visual Communications Journal - Spring

Optimized | Download (4.47 MB)

 

High Resolution | Download (7.04 MB)

2009 Visual Communications Journal - Fall

Optimized | Download (1.81 MB)

 

High Resolution | Download (6.05 MB)

2009 Visual Communications Journal - Spring

Optimized | Download (1.61 MB)

2008 Visual Communications Journal - Fall

Optimized | Download (1.31 MB)

2008 Visual Communications Journal - Spring

Optimized | Download (856.42 KB)

2007 Visual Communications Journal - Fall

Optimized | Download (1.98 MB)

2007 Visual Communications Journal - Spring

Optimized | Download (1.27 MB)

2006 Visual Communications Journal - Fall

Optimized | Download (1.57 MB)

2006 Visual Communications Journal - Spring

Optimized | Download (783.00 KB)

2005 Visual Communications Journal

Optimized | Download (1.24 MB)

2004 Visual Communications Journal

Optimized | Download (3.36 MB)

2003 Visual Communications Journal

Optimized | Download (2.64 MB)

2002 Visual Communications Journal

Optimized | Download (979.80 KB)

2001 Visual Communications Journal

Optimized | Download (479.19 KB)

2000 Visual Communications Journal

Optimized | Download (473.96 KB)

1999 Visual Communications Journal

Optimized | Download (566.87 KB)

1998 Visual Communications Journal

Optimized | Download (937.67 KB)

1997 Visual Communications Journal

Optimized | Download (1.29 MB)

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